Tag Archives: beer in florida

Unbranded Brewing Company Logo

Doral’s Unbranded Brewing announces impending closure

Miami’s craft breweries seem to be experiencing a tumultuous time at present. In addition to the presence of breweries sponsored by major national and international beer companies, J. Wakefield Brewing caused a stir when the team announced that they were moving out of their Wynwood facility. In July 2024, Doral’s Unbranded Brewing Company had previously announced that it would be closing at the end of August and that time is now drawing near.

3 Sons Brewing Company Logo

3 Sons Brewing Company announces details for Lumberjack Day 2024

While the number of beer festivals available to beer lovers may have dwindled in the post-COVID era, that does not mean they are gone. 3 Sons Brewing in Dania Beach has announced the details of their Lumberjack Day 2024 event – a celebration of all things craft beer and community along with the release of Lumberjack Morning Break, 3 Sons Brewing’s Imperial Maple coffee stout aged in bourbon barrels.

Escape Brewing Company Moving Party

Trinity’s Escape Brewing Company is having a moving party

Escape Brewing, located in Trinity, Florida, is inviting beer lovers and community members to a heartfelt farewell to its original taproom. After years of serving the community at 9945 Trinity Blvd, Escape Brewing is preparing to move to a new location not far from the current one, but not without one last big celebration at its original spot.

From Escape Brewing Company:

Escape Brewing Company Moving PartyThe time has come for us to say goodbye to our beloved original taproom, and toast to our new beginnings down the road! Come hang out with us on Sunday, August 25th from 12PM-8PM as we celebrate all of the good times we’ve had at 9945 Trinity Blvd. We’re partying in the taproom and the parking lot all day long! Enjoy cornhole, great company, and our delicious beer. Our friends at Brick Oven Pizzeria will be serving food all day too.

Let’s make this a day to remember! Stay tuned for our Grand Opening date!

Escape Brewing Company will be moving to their new home, The Collective at Escape Brewing, this fall.

About Escape Brewing Company
Escape Brewing Company was founded on the principles of creating a brewery that is embraced and valued by their community, committed to its customers, all while using the finest and best ingredients possible, and has the passion and drive to brew beer they are proud of.

Controlling growth has allowed us to continue to make the beers they like to drink without sacrificing creativity and quality. Escape continues to grow the brand organically to ensure they remain focused on why they started brewing beer in the first place: To be creative, challenge the status quo, and brew full-flavored, well-balanced Ales & Lagers.

Lots of blood, sweat and tears have been poured into Escape Brewing Company. The crazy dream of opening and running a brewery is alive and well.

Shock Top - the official craft beer of University of Florida Athletics

Shock Top and Gator Athletics Partner to Introduce First-Ever Craft Beer Sponsorship of the Florida Athletic Department

Fresh from the announcement that Tilray Brands has acquired four new breweries from Molson Coors Beverage Company, a new announcement from Tilray Brands:

GAINESVILLE, Fla., Aug. 14, 2024 (GLOBE NEWSWIRE) — The Shock Top Company, a subsidiary of Tilray Brands, Inc. (NASDAQ: TLRY and TSX: TLRY) announces the first craft beer partnership with the Florida Athletic Department. Raise your glasses Gator fans because Shock Top, the king of zest, is officially stepping into the Swamp! As the proud and first craft beer sponsor of Gator Athletics, Shock Top will create an immersive fan experience at games and beyond with the Florida Gators’ first officially licensed co-branded craft beer, gameday activations, and a campaign celebrating the Gators year-round.

Prinz Pinakatt, Chief Marketing Officer at Tilray Beverages, said, “Partnering with the Florida Gators is the perfect opportunity for Shock Top to expand its presence in the Sunshine State. Connecting with fans on gamedays and tailgates is a crucial aspect of our strategy, and the passionate fan base of the Gators provides the ideal platform for us to do just that. Our beers are the perfect complement to a gameday experience, and we are thrilled to introduce the Gator Nation to our brand’s spirited vibe. Whether fans are cheering on the Gators at the stadium, tailgating, watching from a bar, or enjoying the game from home, Shock Top will be there to enhance their gameday experience.”

The partnership will begin with the 2024 football season kicking off with the release of a special edition co-branded Shock Top craft brew for Gator fans – a first-of-its-kind for Gator Athletics. Arriving on shelves across Florida just in time for the first game day, this brew will also be featured at Gator Fan Fests to spread cheer and beer. Fans can also register to win a Flyaway trip to see the Gators take on the Texas Longhorns in Austin November 9. Enter to win. Rules and restrictions apply.

And it doesn’t stop at football! Shock Top will also be at the Stephen C. O’Connell Center during basketball season and the Condron Family Ballpark for baseball. Wherever the Gators growl, Shock Top will be there.

“We’re thrilled to partner with Shock Top to offer the first, officially licensed craft beer for Gators fans,” added Darren McPhail, General Manager of Florida Gators Sports Properties. “This partnership represents more than just a refreshing brew for our fans—it’s a testament to our commitment to enhancing the Gator game day experience across all sports. We look forward to seeing fans all over the state enjoying a Gator-branded Shock Top this fall.”

The Florida-Shock Top collaboration was created through Athletics multimedia rights holder Florida Gators Sports Properties, the locally based team of Learfield – the media and technology company powering college athletics – and CLC, a division of Learfield and UF’s exclusive trademark licensing agent.

Shock Top and the Florida Athletic Department are not only about fun and games—they’re also about drinking responsibly. All co-branded materials will feature messages promoting moderation and responsible consumption, ensuring that every “Cheers!” is a safe one.

So, Gator fans, toast to an unbeatable season with Shock Top, the new official craft beer sponsor of the Florida Gators. Here’s to great games, unforgettable moments, and beers that are as bold as the Gator spirit!

Shock Top - the official craft beer of University of Florida Athletics

21+ Only. Always enjoy responsibly. The Shock Top Company. Portland, OR

About Shock Top
Founded in 2006 with the launch of its iconic Belgian White Ale, Shock Top brews bold, delicious beer that is perfect for those who crave flavor and fun. With a flair for the unexpected, Shock Top creates exciting twists on classic styles. From the legendary Belgian White to the refreshing Lemonade Shandy, and the new fruit flavors of Mango Wheat and Blueberry Wheat, the Shock Top lineup is all about living life unfiltered and breaking out of the mundane. Dive into the Shock Top experience on social @shocktop on Facebook, Instagram, and X.

About the University Athletic Association, Inc
Originally incorporated in 1929, the University Athletic Association’s strategic purpose is to provide a championship experience with integrity on and off the field for student-athletes and the Gator Nation. The Gator athletic program supports 21 teams and more than 500 student-athletes, giving them the opportunity to compete at the highest levels of collegiate athletics, while receiving an education from a top-five public university. Florida is the only school in the nation to finish in the top-10 nationally in all-sports rankings in each of the last 40 years and has posted 15 consecutive top-five finishes. Florida has won a national championship in each of the last 15 seasons and boasts 48 championships overall. Florida leads all Southeastern Conference schools with 265 league championships and overall has 276 conference titles to its credit. The UAA commits nearly $17 million to fund scholarships for student-athletes, who posted a recent graduation success rate of 94 percent and a 3.33 GPA in the Spring of 2024.

About Tilray Brands

Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.

Tilray Brands Logo

Tilray Brands to Acquire Four Craft Beer Breweries from Molson Coors Beverage Company

NEW YORK, Aug. 13, 2024 (GLOBE NEWSWIRE) — Tilray Brands, Inc. (“Tilray”, “our”, “we” or the “Company”) (Nasdaq: TLRY; TSX: TLRY), a global lifestyle consumer packaged goods company elevating lives through moments of connection, today announced that the Company has entered into a definitive agreement to acquire four craft breweries from Molson Coors Beverage Company (“Molson Coors”) (NYSE: TAP). The acquisition includes Hop Valley Brewing Company, Terrapin Beer Co., Revolver Brewing, and Atwater Brewery.

Tilray’s beverage business is poised for even greater success with the latest addition of sought-after craft beer brands, known for their unique portfolio of beers. With the pending acquisition of these breweries, Tilray’s portfolio will expand across key beer markets adding 30% new beer buying accounts. The Tilray Beverages portfolio boasts a range of leading craft beer, spirits and non-alcohol beverages including SweetWater Brewing Company, Montauk Brewing Company, Alpine Beer Company, Green Flash Brewing Company, Shock Top, Breckenridge Brewery, Breckenridge Distillery, Blue Point Brewing Company, 10 Barrel Brewing Company, Redhook Brewing Company, Widmer Brothers Brewing, Square Mile Cider Company, HiBall Energy, and Happy Flower CBD sparkling cocktails. This strategic acquisition is expected to position Tilray for continued growth and expansion in the beverage industry.

Irwin D. Simon, Chairman and Chief Executive Officer, Tilray Brands, said, “Tilray Brands is proud to be driving the most compelling and unique growth story in the craft beer industry. With the acquisition of these four craft breweries from Molson Coors, we are marking another strategic milestone in Tilray Brands’ growth plan. Our team’s expertise in operational excellence will enable us to unlock the full potential of these brands and businesses. We are confident in our ability to drive revenue, generate cost synergies, and expand national distribution reinforcing our leadership position in craft beer resulting in tremendous growth opportunities for our global beverage business.”

Mr. Simon added, “Tilray Brands plans to continue to invest in the future of these craft breweries, accelerating their growth and capturing a wide range of new market opportunities. Tilray Brands is a beacon for craft brands, and we are committed to driving their growth and success within our portfolio. Our proven track record of integrating acquisitions and driving profitable growth gives us the confidence to deliver incredible value for our shareholders.”

Molson Coors Chief Commercial Officer Michelle St. Jacques added how the transaction supports their long-term strategic ambitions, as well. “Last fall we set a clear portfolio premiumization ambition, and achieving it is going to require tighter focus on the segments we believe have the highest growth potential for our business,” St. Jacques said. “While we love these craft breweries and the people behind them, this move allows us to do exactly that – focus our time, energy and resources behind the initiatives we believe will best help us meaningfully grow our U.S. above premium portfolio in beer and beyond beer.”

Ty Gilmore, President, Tilray Beverages, North America, stated, “We are excited to welcome the employees and distributors behind these craft beer brands which will play a pivotal role in the growth of Tilray Beverages. Through this acquisition, our beer business is expected to grow to 15 million cases annually, cementing Tilray Beverages as the #1 craft brewer in the Pacific Northwest, #1 in Georgia and anchors Tilray’s craft brands in two key beer states, Texas and Michigan. As we move forward, we will leverage our extensive expertise in product innovation and distribution to unlock the full potential of these brands, strengthen their sales and operations, and expand their reach into key markets across the U.S.”

Craft Brands with a Loyal Consumer Base:

  • Hop Valley Brewing Company is a craft brewery based in Eugene, Oregon, that was founded in 2009. They are known for crafting beers that reflect the flavors and spirit of the Pacific Northwest, Hop Valley includes one brewery and two taprooms. The brand is currently sold in 12 states with core markets including Oregon, Washington, Idaho, Arizona, Northern California, Nevada, Wisconsin and Minnesota and it has c. 43,000 points of distribution.
  • Terrapin Beer Company is a craft brewery based in Athens, Georgia. Founded in 2002, Terrapin is committed to brewing unique, flavorful beers that push the boundaries of traditional brewing techniques. With a passion for experimentation, Terrapin has become one of the most respected and sought-after breweries in the region. Terrapin includes one brewery and one taproom and is currently sold in 13 states with c. 47,000 points of distribution. Core markets for Terrapin include Georgia, Florida, Wisconsin, North Carolina, South Carolina, Tennessee, and Alabama.
  • Revolver Brewing is a craft brewery in Granbury, Texas. Established in 2012, Revolver is committed to producing high-quality, handcrafted beers using traditional brewing techniques and innovative brewing methods. From their flagship Blood & Honey American Ale to their seasonal offerings, Revolver’s beers are known for their bold flavors and unique character. Revolver Brewing includes one brewery and one taproom and c. 12,000 points of distribution across Texas, Oklahoma, and Louisiana.
  • Atwater Brewery is a craft brewery based in Detroit, Michigan. Founded in 1997, Atwater is dedicated to brewing high-quality, handcrafted beers using traditional brewing techniques and innovative brewing methods. From their flagship Dirty Blonde Ale to their seasonal offerings, Atwater’s beers are known for their bold flavors and unique character. Atwater includes one brewery and three taprooms. The brand is sold in c. 10,000 points of distribution across six states including Michigan, Wisconsin, Illinois, Indiana, Ohio, and Kentucky.

Advisors
TD Securities acted as financial advisor, and DLA Piper LLP (US) acted as external legal counsel to Tilray Brands.

Tilray Brands Logo

About Tilray Brands
Tilray Brands, Inc. (“Tilray”) (Nasdaq: TLRY; TSX: TLRY), is a leading global lifestyle and consumer packaged goods company with operations in Canada, the United States, Europe, Australia, and Latin America that is leading as a transformative force at the nexus of cannabis, beverage, wellness, and entertainment, elevating lives through moments of connection. Tilray’s mission is to be a leading premium lifestyle company with a house of brands and innovative products that inspire joy, wellness and create memorable experiences. Tilray’s unprecedented platform supports over 40 brands in over 20 countries, including comprehensive cannabis offerings, hemp-based foods, and craft beverages.